How to create a new Pixel

A pixel stores the tracking details Zapped needs to send activity to supported analytics or advertising platforms.

Use this guide when you want to track visits or conversions with an external platform.

Before you start

Copy the pixel ID or tracking identifier from the external platform.

Create the pixel

1. Open Pixels.
2. Choose Create pixel.
3. Select the pixel type or platform.
4. Enter the pixel name and identifier.
5. Save the pixel and attach it where Zapped allows pixel tracking.

Reference screenshots

Tracking tips

• Use the exact ID from the external platform.
• Test tracking in the destination platform after setup.
• Keep only active pixels attached to important pages.